OUR STORY

Yala is an award-winning African jewellery brand designed for the modern woman.

Finalist in the 2022 Great British Entrepreneur Awards for Sustainable Business of the Year (South West) and the very first jewellery company in the UK to become a Certified B Corporation.

We create ethical jewellery that is created to last, with collaborators who are paid fairly and materials that are eco-friendly.

Our small batch collections are made exclusively for us, and create as little environmental impact as possible.

Yala is the vision of Audrey Migot-Adholla, Founder and CEO. Born in Kenya and based in Bristol, UK with her husband, Audrey splits her time between the two countries. The brand is named after the town in Kenya where her late grandmother lived.

From beadwork to wax prints, Audrey turned her passion for accessories into Yala. It was her dream to create a business that worked with local artisans and showcased their skills across the world.

Yala is the product of that dream. Our goal is to challenge the common misconceptions about Africa and its people through beautiful design, entrepreneurship and creative talent.

Today, Audrey works directly with over 150 artisans in Kenya, ensuring they receive fair wages, safe and healthy work environments, and real recognition for their talent. She is passionate about ensuring true transparency across the production process, and a genuine connection between the people who created Yala jewellery and our customers.

Audrey is also thankful to her family, friends and husband for supporting her, and reminding her to do the simple things like eat and sleep!

UMOJA NI NGUVU • UNITY IS STRENGTH

The Yala collection is designed with intention, empowering artisans and protecting our planet.

Our jewellery is inspired by modern Africa, combining traditional craft with 21st century values.

We ensure all our raw materials are sourced ethically, with a focus on recycled elements.

COLLABORATION

Yala comes to you from a whole community of talented Kenyan artisans and creatives who represent the country’s diversity and potential.

Authenticity is everything: we work with Kenyan makers, models, photographers and stylists to embody our rich culture, and empower the people who have all played a part in creating our jewellery.

COMMUNITY

When you wear Yala or purchase our jewellery as a gift, you become a valued member of our community.

Your purchase directly empowers women of the Maasai tribe and fellow Kenyan artisans who have contributed to the design, creation, and delivery of your jewellery.

Wear your Yala jewellery with pride.

#IAMYALA